The I Am An Article series is still on a roll as I discover a couple more of those mysterious missing ways to repurpose article marketing.
One most people don’t think about is using article content as the basis for a press release.
Think about it now then. You write an article about something potentially newsworthy – a new product release, an event you’re attending or even better, hosting or a charity drive you’re supporting – and you post it in all the ways we’ve already discussed.
But have you considered posting it as a press release??
Press releases aren’t really so scary and all official as you might think. These days, press releases have become more another way to list your content on major directories than a way to get actual press coverage. By using keywords as you would with regular articles, your submission is indexed on the search engines in much the same way as it is on other directories.
Now don’t feel blue if the New York Times doesn’t feature your piece on the front page. Press releases are an excellent tool for gaining exposure right in your own backyard in your local paper. You can contact a real live reporter who’s hungry for some real live news of interest to their readers to get things going.
A good starting place is PRWeb. There are many other press release services and many very good, but this is considered the best. They even help you write it.
You could even be asked for an interview and appear on the front page of your local paper. Take THAT, New York Times!!
In my humble opinion, you’ll find the best and most fun info of all about writing and distributing your press release in the Promote ANYTHING Online: Your Online Marketing Action Planecourse, along with the basics of several other major methods of online promotion including article marketing.
Humbly speaking, that is.










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