Comments on: Cut The Cheesecake And Pass It Around

By: Leisa Watkins

Leisa Watkins — Mon, 28 Jul 2008 22:19:45 +0000

Interesting article.

I read about a study that was done not to long ago (I can’t recall the source) where the click through rate was significantly higher on ads with scantily dressed women were featured in the images. However, it didn’t say anything about it increasing the click through rate for women.

I tend to avoid the ones that have scantily dressed women on them so I must be in the minority.

By: Dan

Dan — Wed, 23 Jul 2008 15:34:01 +0000

The worst of it is that it’s a cheap trick endorsed and encouraged by some very recognizable names which I won’t mention here.

My biggest question is: Are these posts read and acted upon positively by most members of a given target market. Gotta wonder…

By: Alan Petersen

Alan Petersen — Wed, 23 Jul 2008 14:36:50 +0000

Good posit. This is also a popular ploy used on YouTube. Use the image of a scantily dressed woman for your thumbnail to trick people to click on your Internet marketing video that has nothing to do with the image used for the video.

Cheap tricks that although might get you views, I doubt converts to sales.